Bookbag's analytics dashboard gives you a clear picture of both AI and human support performance. You can see which topics the AI handles well, where it falls short, and which gaps to fill next. Revenue attribution connects support interactions to purchases so you can show the business impact — not just cost savings.
What you get
Resolution rate
See the percentage of tickets fully resolved by the AI without human intervention, trended over time and broken down by channel and topic.
Deflection rate
Measure how many tickets never reached a human agent — freeing your team's time and reducing support costs.
CSAT and customer sentiment
Post-conversation ratings and sentiment analysis across every interaction give you a real-time read on customer satisfaction.
First response time
Track how quickly customers receive a substantive answer, for both AI and human responses, across every channel.
Revenue influenced
See which support conversations led to a purchase or prevented a cancellation, so support shows up as revenue, not just cost.
Top topics and coverage gaps
Discover the most common questions and flag the ones the AI couldn't answer confidently — so you know exactly what to add to your knowledge base.
How it works
- 1All conversations across every channel are logged and classified automatically
- 2The dashboard surfaces resolution, deflection, CSAT, and response time in real time
- 3Topic clustering identifies your most common support drivers
- 4Coverage gap reports show which questions the AI is declining or escalating most
- 5Revenue attribution links resolved conversations to Shopify orders
Frequently Asked Questions
See the platform in action
Join the ecommerce teams resolving more tickets, answering 24/7, and turning support into a revenue channel with Bookbag.